Course Introduction

The online course on Starting a Fashion Business is developed to give the fashion enthusiast a strong foundation in their understanding of Fashion industry and to help initiate a Fashion Business. From understanding the evolution and development of the fashion industry, iconic names in the industry, fashion cycles and seasons to understanding the fashion value chain, fashion marketing, consumer segmentation and targeting, the course helps create a basic but clear understanding of the industry and also its various avenues and nuances. The course also features a dedicated module on developing ideation and innovation, which is achieved through various management thinking tools such as mind maping, customer journey mapping, Gestalt's theory etc. Finally, the course also includes indepth case studies and talks and closed-door events exclusively for Style School students from fashion entrepreneurs and industry experts.

Course Modules

The online Starting a Fashion course consists of logical and well thought out modules which not only help the learner get a holistic understanding of Fashion Business but also help in visualizing and conceptualizing their own business. The course covers learning on following topics.

• Introduction to Fashion Business
• How to set up your Fashion Business
• Writing your vision & mission statement
• From an idea to execution : How to plan a new fashion business
• Fashion seasons & cyclic nature
• Types of Fashion retail business
• Fashion influenced by surroundings : technology , society , politics etc.
• Terminology in Fashion
• A to Z of fashion terms /fashion dictionary
• Color palettes /schemes
• Brief history with iconic names
• Key trends, themes & latest advancement in the industry
• Understanding Fashion Consumers
• Understanding value from consumer's point of view
• Understanding Fashion Chain - From Fibre to Consumer
• Creative Thinking tools for Innovation & Ideation
• Foundation of Fashion Marketing
• The Marketing Approach in Fsshion
• Consumer Segmentation
• Targeting and Positioning
• 7 P's of Fashion Marketing
• Fashion Case Study

Certification

Certificate in Starting a Fashion Business by FAD Dubai & StyleSchool. ( Online Delivery )

Entry Requirements

Registrants must be over 16 years by the program start date. There is no minimum education requirement, individuals with a commitment and passion for the creative industry are encouraged to register.

Career Opportunities

On successful completion of the course, individuals will be confident in ideating and starting a unique Fashion Business.

How to Enrol

Kindly fill the online enquiry form or the online enrollment form to receive further details on the course, dates, curriculum & fees. On receipt of the same, you will receive a conditional offer letter confirming your seat. Your seat will be confirmed on payment of fees via bank transfer or online through a credit / debit card. Fees will be refunded in full only if the course is cancelled by us due to any unforeseen circumstances.

Who should take this course ?

The course is ideal for individuals who wish to get a fundamental understanding of Fashion Business and who wish to start a Fashion/Creative Business.

How is the course delivered ?

The online Starting course is delivered using exclusive live web sessions by industry tutors. A schedule will be shared with students to attend the live sessions. Students will also recieve course notes & will also have access to recorded tutoring sessions for future reference & use.

Course Duration

Course Duration : Two Weeks Total Hours : 21 The total duration of the course is two weeks with sessions being conducted on alternate days giving students time to complete practical exercises and tasks at home. The course is taught for a total of 21 hours through live video sessions over 7 days of tutoring.

Fees

Please fill an enquiry form to receive the fee & course dteails for this course.

Can I speak to a counsellor for more details?

Yes you can request for a one-one call or web info session with an academic counsellor. Please WhatsApp us on 00971 507002956 or fill the online enquiry to receive a call to support you with further details.

Frequently Asked Questions

Q: How are we being tutored? You will be tutored by live sessions. You will receive at least 5 live group sessions held on Zoom, a total of 20 hours. Moreover, will you receive a 2-hour individual session, also held on Zoom. Q: Will I be shared any videos? - members login Each student will receive a members login, where they can access all video sessions from Zoom, to review and go over again and again. Q: Will I receive any downloads or notes? Yes, on your member’s login page, there will be downloadable PDFs which you can printout and use both during the course and after taking the course. Q: Will I receive a certificate for completion? Yes, you will receive a certificate of completion from STYLESCHOOL, FAD DUBAI & Dubai Knowledge and Human Development Authority (Govt. of Dubai Authority) Q: What is the duration of the course? The course will be held over a period of 2 weeks. Q: How many hours is the course? The course is a total of 21 hours, divided into live group and individual sessions.